Addverb Technologies Ltd., a developer of industrial robotics and warehouse automation, yesterday announced its partnership with Infineon Technologies AG, a developer of power and Internet of Things, or IoT, systems.
The companies plan to bring Bluetooth low energy (BLE)-based communication systems to Addverb’s robotic fleet to address critical safety concerns. Addverb said this demonstrates its commitment to creating scalable robotic capabilities and fostering an adaptable ecosystem that meets global standards.
“Our collaboration with Infineon Technologies marks a pivotal step in Addverb’s pursuit of delivering intelligent, connected automation for the global supply chain,” stated Sangeet Kumar, co-founder and CEO of Addverb. “The reliability of BLE overcomes critical constraints we have observed with Wi-Fi in warehouses — especially in safety scenarios where every millisecond matters.”
“This collaboration allows us to co-create innovations that set new standards for safety and performance in connected automation,” he continued. “We are confident that these innovations will qualify us to build a robust foundation of a reliable and safe automative solutions for our partners.”
Founded in 2016, Addverb said its AI-enabled fixed and flexible automation can help clients realize new levels of efficiency, reliability, and revenue. The Noida, India-based company designed its hardware and software to serve the global e-commerce, warehouse distribution, and manufacturing industries.
Addverb explores the benefits of BLE communication
Addverb has implemented the upgraded solution across Zippy 10 robots in active warehouse environments. The company said the system enables safety protocols beyond standard Wi-Fi infrastructure, with a BLE-powered emergency stop system that deactivates robots within seconds to prevent pitfalls in sensitive situations.
BLE is used for short-range communication between devices. It’s more commonly used for devices that require less energy, like a smart watch or home devices.
Addverb noted that BLE’s low-power consumption is also suitable for mobile robots, which must make the most out of every minute of battery life. The deployment also includes a remote power cut-off feature, enabling centralized power management for large robotic fleets without manual intervention.
Infineon aligns product development to robotics
“We are pleased to collaborate with Addverb in advancing safety and connectivity in industrial robotics,” said Shantanu Bhalerao, the vice president of wireless product lines at Infineon. “This partnership not only enables the integration of our advanced Bluetooth low-energy technology into real-world automation scenarios, but also reinforces our commitment to delivering robust, industrial-grade connectivity solutions.”
“Through close cooperation with Addverb’s engineering team, we are able to align our product development—such as the upcoming AIROC CYW20829 Bluetooth LE MCU module—with the evolving demands of large-scale robotic applications,” he continued.
Infineon is a global developer of power semiconductors, power systems, and IoT technologies. In the 2024 fiscal year, ended Sept. 30, the company reported revenue of more than €14 billion ($15.8 billion U.S.) with a workforce of some 58,060 people worldwide.
